You want work that fits your life. And enough money and options to keep it that way.
FU Money isn’t an escape plan. It’s an optionality plan.
You can keep your job. You can keep your business. No Bali laptop fantasy required.
The goal is to get to a point where no single employer, client, business or income source accounts for more than 30% of your income.
Because when one person, company or platform controls most of your income, they also control a pretty big part of your life.
You don’t need every answer yet.
You do need to know what deserves your time now, what needs to generate income, and what can wait.
Build your 12-month FU Money Plan in 4 weeks.
The FU Money Plan Cohort is a not a course. It is a 4-week live working cohort where we look at what you want from your work and income, what you already have going for you, and which opportunities are actually worth pursuing.
You leave with a clear plan for what you’re prioritizing now, what you’re testing next, and what you’re deliberately not spending your time on.
You can spend Q4 growing on LinkedIn or Substack, finding clients, launching something, changing your offer, adding another income stream, or making what you already have work better.
All of those can be good moves. But before you pour hundreds of hours into one, know what job it’s supposed to do: make money now, create more opportunities later, reduce your dependence on one income source, or make your business less dependent on your time.
Starts September 22 · 4 live working sessions + replays
Prefer to split the payment? Choose 2 monthly payments
What is FU Money?
FU Money means having enough income, runway, assets, reputation and options you control that no single job, client, business, platform or person gets to dictate what happens next.
Maybe you keep the job you love. Grow your business. Shrink it. Take a break. Add another income stream. Change direction later.
The point is having choices before you need them.
Your next move should be something you decide, rather than something your bills decide for you.
What FU Money is not
It’s not a get-rich-quick scheme.
It’s not rage-quitting your job.
It’s not collecting 17 random income streams because somebody on the internet told you diversification is good.
It’s not a giant pile of cash sitting in a savings account while the rest of your earning life remains fragile.
And it’s definitely not the laptop-on-a-beach version of “financial freedom.”
The goal is to build an earning life with less concentration risk, more ownership, and more than one way forward.
Is This For Me?
You may already have a job, a business, clients, an audience, several ideas, or several things happening at once. You don’t need to know exactly what you want to build before you join. Figuring that out is part of the work.
This will probably fit you if:
- You have years of experience and several ways you could potentially monetize it.
- You already have a business or income stream, but too much of your income still depends on one employer, client, platform, or on you personally doing the work.
- You’re not sure which opportunity deserves your time.
- You’re considering consulting, fractional work, a product, course, community, content, or another income stream.You want more options over the next few years, even if you have no intention of quitting your job or blowing up your current life tomorrow.
- You’re building visibility on LinkedIn, Substack, or elsewhere and want all that effort to eventually lead somewhere commercially useful.
Figuring that out is part of the work.
The common denominator isn’t what you do today. It’s that you have experience worth monetizing and you want a smarter plan for turning it into income, ownership, and options.
You don’t need an audience, finished offer, existing business, or perfectly mapped-out future before you join.
But you should already have experience, skills, expertise, ideas, or something you’ve built that we can work from.
If you’re very early in your career and don’t yet have clear skills, experience, or expertise to monetize, this may be too early for you.
Hi, I’m Krista Mollion.
I’m a former CMO, multiple founder, and longtime business owner.
Over the past 20+ years, I’ve worked across marketing, growth, and business building. I built and sold an eight-figure agency, have spent nine years working for myself, made six major pivots, and tested 12 different income streams.
I’ve made money through consulting, services, products, courses, communities, fractional work, and other models. Some were excellent. Some went nowhere. Some paid well but quietly turned into another job I didn’t want.
That experience is a big part of why I created FU Money Plan.
I’m not here to tell everyone to become a consultant, launch a course, build a personal brand, or start a business. I want to help you work out which opportunities actually fit your skills, income goals, time, risk tolerance, and life.
My bias is toward more ownership, less dependency, and building income and assets that don’t require you to hustle forever.
Ex-CMO · 20+ years in marketing & growth · Built + sold an 8-figure agency · 9 years solopreneur · 6 pivots · 12 income streams tested
What You'll Build In 4 Weeks
Your Work + Income Target
Get clear on what you want your work, income, time, and life to look like 12 months from now, and what your work actually needs to deliver to make that possible.
How much does it need to earn? How much do you want to work? What needs to change from the way you work and earn today? What would make you meaningfully less dependent a year from now?
Your Income + Opportunity Map
Map how money comes into your life today, where you’re overly dependent, and which ways of earning are most likely to support the life and income target you set in Week 1.
You might strengthen an existing offer, add a revenue stream, productize something you already do, change how your business makes money, or keep your current income in place while you build the next thing.
The goal is to identify the one or two paths that make the most sense for you, not collect random income streams or invent ten new business ideas.
You may discover that you don’t need another income stream at all. You may need to restructure, diversify, productize, or create more leverage around revenue you already have.
Your Visibility + Demand Plan
Figure out how the right people will discover you, understand what you do, and know what they can hire you for, buy from you, refer you for, or recommend you for.
Your income plan needs enough visibility and demand behind it to work. Depending on the path you chose in Week 2, that could mean clients, customers, referrals, partnerships, job opportunities, negotiating leverage, or demand for something you’re building.
You don’t need to become an influencer or build a giant audience. You need enough visibility with the right people to create the opportunities your plan depends on.
Your 12-Month FU Money Plan
Turn your work and income target, income priorities, and visibility plan into one 12-month plan you can actually follow.
By the end, you’ll know what you’re prioritizing now, what you’re testing next, what milestones you’re working toward, and what you’re deliberately leaving alone so you don’t spend the next year trying to build six things at once.
What will you actually leave with?
By the end of the four weeks, you’ll have made four decisions:
What you’re working toward.
The income, workload and working life you want 12 months from now.
Where the money should come from.
The one or two income paths, offers, business models or opportunities worth your attention.
How the right opportunities will find you.
The visibility and demand you actually need for those choices to work.
What you’re doing next.
A 12-month FU Money Plan showing what to strengthen now, what to test next, what to build over time and what you are intentionally leaving alone.
If you arrive with ten ideas, the goal isn’t to leave with eleven.
This is a working cohort
This isn’t four weeks of me talking at you.
Each week, you’ll receive one specific part of your FU Money Plan to work through. No giant course library. No pile of videos to binge. No hours of homework.
You’ll have time to think through the material around your own work, income, ideas and constraints. Then we use the live session to discuss what you’re figuring out, pressure-test decisions, answer questions and help you get unstuck.
Between sessions, you’ll also have access to our private FU Money cohort chat where you can ask questions, share what you’re working on, get feedback from me and talk with the other people in the group.
The basic rhythm is:
Tuesday live working session → next piece of your plan → work through it during the week → questions + feedback in the private chat → next Tuesday we work through what came up.
The goal isn’t to consume four weeks of information. It’s to finish with a plan that has already been thought through against your actual life.
The four weeks end. Your community access doesn’t.
Your enrollment includes lifetime access to the private FU Money community.
My intention is to keep the community open as future cohorts join, so the people building their FU Money Plans don’t disappear from each other’s lives after the final Zoom call.
A plan is easy to make and surprisingly easy to ignore once work, clients, children and life take over again.
The community gives you somewhere to keep checking in, asking questions, sharing what you’re testing and staying connected with other people working on the same problem: building more control over how they work and earn.
Your enrollment includes:
- Replays of every session
- Worksheets and planning tools
- Your Work + Income Target
- Your Income + Opportunity Map
- Your Visibility + Demand Plan
- Your 12-Month FU Money Plan
- Lifetime access to our exclusive community for accountability, support, and friendship
Lifetime access to the recordings and materials
Starts September 22nd, 2026
Sessions: September 22, September 29, October 6, and October 13
Tuesdays, 12:00–1:00 p.m. ET / 6:00–7:00 p.m. CEST
All sessions are live on Zoom, interactive, and recorded.
If you can’t attend a session live, you’ll have forever access to the replays.
What It’s Like to Work With Me
The FU Money Plan Cohort is new. I’ve spent years helping people get clearer on their work, business, income, and next moves. Here’s what some of the people I’ve coached and advised have said.
Join the FU Money Plan Cohort
Build your plan with me over four weeks. 4 live working sessions + replays
Starts September 22 · 4 live working sessions + replays
Prefer to split the payment? Choose 2 monthly payments
FAQs
Discover if FU Money Plan is right for you.
I already have savings and investments. Isn’t that FU money?
They can absolutely be part of it. But ask yourself: if your primary income disappeared tomorrow, how long would that money actually buy you?
FU Money is also what helps you create more: income sources, skills, intellectual property, relationships, reputation, assets, and options you control.
The goal isn’t just having money you can spend. It’s building enough financial runway and earning power that you have choices.
Do I need to know what I want to build before I join?
No. You don’t need to arrive with a finished business idea or perfectly mapped-out plan. Part of the cohort is deciding which opportunities deserve your attention.
But you should already have professional experience, skills, expertise, ideas, or an existing business we can work from. This isn’t designed to teach someone starting from zero how to build their first marketable skill.
Do I need an existing business or audience?
No.
You can be employed, self-employed, running a business, building something on the side, or figuring out what comes next.
We start with what you already know, what you have, what you want, and what your income needs to support.
What if I already have a successful business or career?
That’s completely fine.
You may be earning very good money and still depend heavily on one employer, a handful of clients, your own labor, a platform, or a business you no longer want to run the same way.
The work is just as useful when things are going well and you want to create more options before you need them.
How much time will this take?
There are four 60-minute live working sessions. Most of the additional work happens through the worksheets and decisions you make between sessions. You can go as deep as you want, but this is designed to fit around an existing job, business, or family.
What if I can’t attend every session live?
You can still participate fully.
The live call is only one part of the cohort. You’ll receive the weekly material to work through on your own schedule and have access to the private cohort chat between sessions.
If you know you’ll miss a call, you can send me your question beforehand and I can address it during the session. Every call is recorded, and you’ll have lifetime access to the recordings and program materials.
I designed this for people who already have jobs, businesses, clients and families. Missing a Tuesday doesn’t mean missing the program.
Who will be in the cohort?
This first group is intentionally small and capped at 10 people.
It includes a mix of people with full-time jobs, parents, independent professionals and business owners. Some are deciding what to build next. Others already have clients, offers or businesses and need to make their income less dependent, more focused or more scalable.
You do not need to be at the same career or business stage as everyone else. The common thread is wanting more control over how you work and earn.
What’s the difference between Book 1 and the cohort?
The 30-Day FU Money Plan: Book 1 is the self-guided starting point. It helps you assess where you stand today, including your income dependencies, financial runway, and biggest areas of risk.
The cohort goes much further. We work live over four weeks to decide what you want next and build your income priorities, visibility plan, and 12-month FU Money Plan together.
If you prefer to start on your own, Book 1 is available for $29. Start with the book. NOTE: Book 1 is included with your cohort enrollment. You do not need to complete the entire book before we start. Before our first session, I’d like you to complete the 12-question FU Money Assessment so we have a baseline for where you stand today. The rest of the book is yours to work through at your own pace and use as a companion to the cohort.
Is FU Money Plan financial advice?
FU Money Plan is an educational business and career strategy program focused on building more choice and control around how you work and earn.
I do not provide financial, investment, tax, or legal advice, and no specific income or financial result is guaranteed.
Ready to build your FU Money Plan?
The goal is a workable plan for the next 12 months, based on your actual life, experience, financial needs, and capacity.
If that’s what you need, I’d love to work through it with you.
Starts September 22nd, $497
Prefer to split the payment? Choose 2 monthly payments